Online Marketing For Dentist
At Treehouse 51 we’re all about spreading value and giving marketing tips, secrets, tricks all away. We believe in providing value above all else. Which beings us to this post. We were chatting with a prospect who makes a living being a dentist. During our conversation, they shared with us the lack of resources out there for a dentist to use in their marketing. We thought we’d create a post sharing some actionable online marketing tips for Dentist you can execute today.
Online Marketing For Dentist
1. Optimize Your Office For Local
It never fails but we see SO MANY websites that fail to optimize their website for local searches. Here’s why you want to take the time to do this — prospects are searching for your niche “Local Dental Services” optimized searches come up first.
How do you know if you’re optimized? Great question. We created a guide breaking down over 200 Google Ranking Factors –> Here’s the guide: The Ultimate Google Ranking Factor List
2. Leverage Landing Pages
So you made an effort to be on social media. You’re blogging every day. You’re even spending some money on PPC Campaigns. GREAT! Now you need to think about landing pages and how you can use them to capture more leads.
Essentially a landing page is one page dedicated to one purpose and objective. It has clear call to actions. It has clear copy. What’s that you say? You want to see some tricks and tips the pros use? No problem. We got you covered. Here is sweet blog we made to give your online dental marketing an edge: The Best Landing Page Strategies
3. Ask For Reviews
Unless you’re a huge company word of mouth is still one of the top ten ways dentists bring in customers. Are you taking advantage of this type of marketing? Ask yourself the following questions:
- Is your dentist office on yelp?
- Do you respond to negative and positive reviews?
- Do you encourage customers to leave reviews about your practice?
The answer to each one of these questions needs to be yes. Most consumers do a ton of research before making a purchase, this includes online research. This means people are looking you up on Yelp, Facebook, even Twitter. Make sure you have taken the time to optimize these channels.
4. Spend Some Money On PPC Campaigns
Sometimes you have to spend money to make money. That’s okay if you have a plan in place with some goals. PPC Campaigns are a solid way to bring in traffic, granted YOU NEED A MARKETING PLAN. If you’re looking for that quick fix PPC Campaigns will be the way to go. It is a sure way to bring in traffic. Now the question will leave you with is will it be the right traffic?
PS. Quick. Simple. Effective Online Dental Marketing you can take advantage of today. Obviously, this doesn’t dive into every part of online dental marketing, but it’s a start. To keep the conversation going poke around our website www.Treehouse51.com and let us know how we can help your online dental marketing campaign out today.