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How Long Does SEO Take To Work?


One of the most common questions our crazy cool boutique ad agency hears is, “How long does SEO take to work?”   SEO is such a mythical thing. It’s not like designing a website, with that we design it and the client sees the final product almost instantly. There is that visual gratification factor you can’t ignore.   With SEO it’s a different story.   Today we’re going to dive into setting realistic expectations for your SEO Strategy.

How Long Does SEO Take To Work?

A lot of agencies will say anywhere between 4-6 months before you start seeing results. 4-6 months is a long time to commit to something you don’t know is working or not. Let’s look at why this is the case.

1. Look At Your Niche

A couple factors determine the rate of success for SEO.   Niches with high competition obviously take longer to convert. Also keep in mind, you’re not the only one doing SEO. Your competition is knocking this out too. This means you need to out SEO them or you’ll be in it for the long run.

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2. Review Your Keywords

A lot of SEO relies on the strength of keywords you select. Broad keywords like, “OC, SEO” won’t be as effective as, “Fast, OC, SEO Services.”   See the difference? The more specific the phrase the better your chances are for success.

3. Google Takes Time

Just because you want to rank for a specific keyword or be found on the first page of a Google Search, doesn’t mean it will happen overnight. You need to give it time. You need to let Google bots and spiders find your content and index it. You can’t really control the rate of this happening. Typically, this is a huge reason why agencies will say it will take 4-6 months for SEO to take effect.

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4.   What Type of Links Are You Using?  

Not all things are created equal on the web. Some sites offer strong links, while others are weak. The quality of these links will impact your SEO. If you’re doing SEO and not doing link building, well then I’m sorry you’re not really doing SEO. You need to do link building. If you’re looking for an effective strategy on this check out our killer guide on what we use step by step for our clients —- > The Quality Link Building Spider.

5.   Give It Time

So many brands are willing to give marketing a try but they are not open to it taking time. Marketing takes time. SEO takes time. There is nothing wrong with a company saying this will take 4-6 months to see results as long as you can measure it. With us we offer reporting and analytics to track our progress and set clear expectations. This is where brands and SEO companies always get screwed up. You need reporting in place to measure your results to know it’s working.

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-Treehouse 51

PS.   There are so many factors that go into SEO Rankings it’s nuts. We went ahead and put together over 200 Ranking Factors in that impact your site –—-> THE ULTIMATE GOOGLE RANKING FACTOR LIST. If you’re looking for OC, SEO Experts we’re here for you. Look around our website and let us know how we can help your brand out today!