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Treehouse 51 | Treehouse 51 - Part 3
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Author: Treehouse 51

23 Apr

Posted at 10:00h in Blogs by

Even if for some ungodly reason you don't decide to use Treehouse 51 as your go-to marketing team we still can't stress enough the importance of having a marketing team. Invest in this because the right group of people will bring you crazy revenue. With that said, the wrong group will cost you a ton of cash. It's a fine balance that's why today we're going to talk about the 3 most common things your marketing team won't tell you. 3 Things Your Marketing Team WON'T Tell You 1. More Content Doesn't Mean Better Results Thanks to places like Hubstop the trend marketers often lean toward is creating content. They even go as far as saying, "Creating Great Content." And like that, all of your problems are solved, right?...

20 Apr

Posted at 10:00h in Blogs by

Victory. Sweet victory. They type of win you brag about for weeks during happy hour with your team. We both know it wasn't easy to get there. We both know there's always a chance this feeling won't last. How do you motivate your team to continue to deliver great work? No man is an island. We need each other. Honestly, working together always produces better results. Hands down. But what happens when your team doesn't feel it anymore?   What happens when they lose that spark? What do you do? 3 Ways To Motivate Your Team 1. Pay Them What They're Worth Unfortunately, my addiction to cheap orange soda won't keep the lights on. If you want me to stay happy you need to cough up a fair amount of...

19 Apr

Posted at 10:00h in Blogs by

What motivates you? Is it money? Rent? Ego? What is your why that pulls you out of bed every day? You need one. And not just any kind of why you need a BIG ENOUGH why or I guarantee whatever you are doing will fail. How Does Your Why Impact Your Business Understanding your data will always point your business North. Every campaign, upgrade, marketing strategy that you and your team talk about needs a why. Our Agency has met with so many companies who do the same thing over and over again because that’s all they’ve ever done. Perfect example… I've had a crapload of marketing gigs.   One marketing jobs was within the financial and insurance industry. Every year, like clockwork, this company would release campaigns to their...

18 Apr

Posted at 10:00h in Blogs by

You've heard about the need to create content. There are so many forums out there saying if you just create content, prospects will come to you. And you being the whiz kid you are invested in creating valuable content. Kudos to you. Somewhere along the way you read about Ebooks. You may have even downloaded a couple in your time. Today we're going to review the ins and outs  of Ebooks and hopefully, by the end, you'll know whether or not Ebooks are right for your brand. What Is An Ebook?   For those who don't know, Ebooks are digital PDF's generally over one page long. I've seen them over seventy pages long and I've seen them only two pages long. Size doesn't seem to matter. The idea behind Ebooks...

17 Apr

Posted at 10:00h in Blogs by

Marketing at its core is about word of mouth value. Whether that's a Facebook ad, YouTube video, direct mail piece it does not matter. Marketing is all about sharing XYZ in the attempt that prospects will not just opt into your offer but share it with others. Every marketing plan we come up with has the very least two objectives to every step we execute. This ensures higher conversions. Today we're going to talk about an old school marketing technique -- cold calling. You Should Be Cold Calling 1. Pick Up The Phone   Yes, you should be cold calling. You're hearing this advice coming from a Premium Ad Agency. This doesn't mean every day pick up the phone and dial. It doesn't even mean all day cold call. It...

16 Apr

Posted at 10:00h in Blogs by

You're doing everything from TV Ads, to direct mail but you're still not getting the results you want. You heard about email marketing, you put together a campaign and are moments away from launching. This is when you start thinking what should you expect to see from your email campaign? You set benchmarks and goals but realistically what the hell is going to happen once you push send. Today we're going to share some shocking not very well known email marketing stats. 5  Shocking Email Marketing Stats 1. Over 70% Of Businesses Use Email Marketing You are not alone. Check your spam to double check this stat. Back in 2014 a bunch of surveys were released all suggesting that over 70% of businesses in America are using email marketing or...

14 Apr

Posted at 10:00h in Blogs by

Life has a way of taking over as we're busy making plans. We think we have it all figured out. And then there are moments when we don't know what's going on. We've all felt like this. We've all thought about quitting at some point or another. Today we're going to talk about strategies to lift you out of this funk. This post is inspired by a reader of our in San Fransisco who has had some up and downs with their business and was looking for a way to stay the course. 3 Things  To Do When You Feel Like Quitting 1.   Quit You heard what you heard. Sometimes the best medicine is to walk away. Sometimes you feel like quitting because it's just too damn much and your...

10 Apr

Posted at 10:00h in Blogs by

Ever do a Google search, like EVER in your entire life? Were you ever curious to know how Google pulled up so much information about your string of keywords? It's pretty damn amazing if you think about. At our fingertips, we have a world of information that would take a three lifetimes to comb through.   If you own a business you've probably wondered at one point of another why certain searches pop up and your don't. Today we're going to talk about the future of the web in a way that is groundbreaking. It has to with A.I. running search engines. What Is RankBrain?   In an attempt to give users a better experience on Google, Google has been working on some pretty high tech software.   One of them...

09 Apr

Posted at 10:00h in Blogs by

We live in a visual world. Let's face it, a story will never touch us as quickly as an image. The perfect design will leave you wanting more. It will be ingrained in your brain for a lifetime. The biggest tip I want to encourage you to consider with your brand is a visual User Interface aka UI. There are so many dated platforms out there and one of the oldest looking platforms is Google Adwords. You may have used it or heard of it when setting up a PPC campaign. Today we're going to give you some history and tell you about a major upgrade coming down the pipeline. What Is Google Adwords?   Google Adwords is where Pay-Per-Click campaigns are managed. PPC Campaigns are used to attract...

04 Apr

Posted at 10:00h in Hacks & Tips by

I get it, your business isn't where you want it to be and you're at the point where you'd try just about anything to give it an edge.  But now things have gotten so out of control (or are about to) that you don't know what's right or wrong anymore. All you know is you rolled the dice and saw a payoff. Kudos on getting this far.   Today we're going to discuss risky Blackhat SEO tactics brands still use to this very day because despite the risks...

03 Apr

Posted at 10:00h in Hacks & Tips by

There's no point blogging if no one will ever see it. It's like spending a year on a script worthy of an Oscar yet you decide to tuck it away. People don't just magically stumble on your content. You need to do some outreach. You need to up your marketing game and amp up your content marketing strategy. Today, we're going to dive into 10 Ways to Amp Up Your Marketing Content Strategy. 10 Ways to Amp Up Your Marketing Content Strategy.   1. Leverage Visuals You know the old saying about a picture being worth a thousand words? Well in search engine eyes it's generally worth 5 keywords max -- and that's pushing it. However when it comes to user engagement, images have the ability to take any form...

02 Apr

Posted at 10:00h in Hacks & Tips by

Congratulations on whatever stage you are at  with your company. We tip our hats to those fellow entrepreneurs who didn't give up and made it this far. Today we're going to share the top branding pitfalls we regularly see with prospects. The idea behind this article is to take your company to an Elite Brand Level. Top 7 Branding Pitfalls   1. Forgetting To Create A Brand Style Guideline Package Every business will evolve in terms of their team. People will retire, quit, get fired, just basically move on. How are newbies supposed to know what is accepted when they are brought on the team?   Imagine how much time your team could save if there was a style guide to reference.   A clear, simple set of rules for brands to follow...

01 Apr

Posted at 10:00h in Guides by

If you haven't heard keywords are kind of a big deal. It's how prospects find you and a huge factor in how search engines rank you. But how do you pick the right keywords? What does that even mean? Are there wrong keywords? Yes. There are keywords that can hurt your site just as much as help them. Today we're going to cover how the everyday man can successfully do some keyword research. A Noobs Guide To Keyword Research STEP 1: Set An Objective For the sake of this guide let's pretend you are creating a landing page for "OC, SEO Services." Our objective is to have organic and paid traffic find their way to this page. On this page are three basic services we want prospects to purchase. Also,...

31 Mar

Posted at 10:00h in Blogs by

The future of marketing isn't direct mail, Facebook ads, PPC Campaigns, it's interactive content.   Just this year March 2016 a new medium is being rolled out to the public that will reshape what we know about marketing. It's an immersive form of interactive content.  It's Virtual Reality. Today we're going to talk about this platform means to your brand and it will evolve. What Is Virtual Reality? We're living in such an exciting time and VR is such a unique platform that we are seriously considering investing huge money into a VR company ourselves. That's how much we believe in it. But what is it? Imagine being in your living room after a long day of work, shutting your eyes for just a moment, then opening them and finding your...

29 Mar

Posted at 10:00h in Hacks & Tips by

YouTube  has the ability and reach to make your content  infamous. With the way technology is evolving it doesn't take much to make solid content on YouTube. The only downside to this, everyone is now making content on YouTube. It's a huge platform and opportunity and somewhat littered with crap. Despite that, we still recommend YouTube. Today we're going to give you the edge on YouTube Marketing by sharing 3 YouTube Features you never knew existed. Leverage these, they'll help your brand stand out. 3  YouTube Features You Never Knew Existed 1. YouTube Fan Finder   What if there was a way YouTube could bring YOU fans? Would you use it? I think you would. I think all of us would. Well, guess what guys, YouTube does that. It's one of the MOST...

28 Mar

Posted at 10:00h in Hacks & Tips by

Although websites and brands are different and unique to themselves, one common problem we always see are links and lack of them. Link Building, in my opinion, comes in number two right after creating consistent relevant content.   No one likes link building. It's tedious. It doesn't always offer immediate results.   People don't get it. You're putting a link on another website and that helps you? It does. Links pass juice to your website that helps with indexing, ranking, web traffic, authority, sales, the list goes on and on and on. Today we're going to share simple, effective link building strategies the everyday man, woman, child, etc can do. Expert Link Building For The Everyday Man Back in the day links were a number a game. You could go...

27 Mar

Posted at 10:00h in Blogs by

Do you know what the Nike Logo represented when it first came out? Nothing. Absolutely nothing. It wasn’t established. It wasn’t well known. It was just a checkmark. In fact, it wasn’t until years later the designer of that logo actually received some stock in Nike for creating it. True story. And now here you are, either with a logo or thinking of designing a logo. There are a couple questions to ask when designing your logo to make sure you get the best possible result. Keep reading to find out what...

26 Mar

Posted at 10:00h in Blogs by

Do you like saving money? Because we LOVE saving money. Today’s article will dive into dedicated servers VS cloud hosting. Which one is right for your business? One is grounded in the old ways of the web, the other is the mysterious cloud. What our team advises clients to look into will save you thousands of dollars. You ready? What the heck is hosting? First the basics. You have a website. It’s a template. Think of this as a file. The file needs to be stored somewhere. That’s where hosting comes in. Every website is stored on some type of hosting aka filing cabinet. When visitors do a web search and come across your brand and decide to click inside they are essentially opening this filing cabinet where your...

25 Mar

Posted at 10:00h in Hacks & Tips by

You have a great product. You have a strong business model. But sales just are thriving the way you know they could. One effective solution you can implement today is building dedicated landing pages to specific products. Using these tricks and tips below you can build a converting page the will boost your revenue. Landing Page Tips To Implement Today 1. Have One Message Per Landing Page Landing pages are a trap for consumers. You need bait. You need triggers. You need to optimize every corner to capture them. When building a landing page outline what it is you plan on selling. Don’t force a billion products into one page. Keep it simple and easy to follow. Have a landing page dedicated to one message buyers will remember and...

24 Mar

Posted at 10:00h in Blogs by

One of the very first things I do when I wake up and go to bed is check my cellphone. I make sure any unanswered text messages have the very least a cool emoji. I leave myself reminders to any unanswered emails that need my attention. I jump on social media and make sure to like at least 1 post — it’s good karma guys. This routine isn’t just mine. Millions of consumers have the exact same pattern. Having a mobile marketing strategy isn’t a nice wish-list item anymore, it’s a must-have for your business. Mobile Marketing Tips 1. Over 80% of Smartphone Owners will check their cell phone within 15 minutes of receiving a text message. Imagine having a killer deal you know would boost sales if only...

23 Mar

Posted at 10:00h in Blogs by

When I say BEST BOSS -- who comes to mind?   Have you been fortunate to find a boss that inspires you? Values your time? Sees your talent? Or are you still looking for that dream boss you that will make you feel like part of a team? The reality is there are a lot of crappy bosses out there. They lack honesty, integrity, authenticity, the list goes on and on and on. You can't blame them. Being a boss is hard work. It's unknown ground. It's not like you can really go to school for that. Plus some bosses have bosses of their own. All these personalities impact work life. With that said, today we're going to share the top things respected bosses do every day. Top...

22 Mar

Posted at 10:00h in Blogs by

There is not a person on Earth who at one point didn't they knew it all. It's human nature. We all are movie stars in our life and at points we believe we know everything. Then life kicks us in the balls (ovaries for the ladies) and we realize just how much we have to learn. Today, we're going to talk about advice most people ignore. Advice that we can still listen take in and live by. Advice That Most People Ignore 1. Don't Make Assumptions   The unexpected is always out there. Don't pull your hair out trying to plan for every type of situation, but keep it real. Ask smart questions and stay informed. Don't assume the world and everyone in it is working in your best interest. 2....

21 Mar

Posted at 10:00h in Hacks & Tips by

Sometimes it’s not that you want results you need them. If you’re going to be spending all this money on marketing and growing your business although nothing is ever written in stone, you expect to see results. You’ve very livelihood depends on it. You’ve done some research and have heard of Blackhat SEO techniques that have helped other businesses drive revenue. You can’t help but wonder…”Will Blackhat SEO work for me?” Let’s find out. Blackhat SEO Tactics That Actually Work Not all Blackhat SEO tactics are created equal. Search engines like Google have gone out of their way to penalize companies who use Blackhat SEO’s. But with a little know-how, there are still some strategies that a proven way to boost your website ranking and capture new leads....

20 Mar

Posted at 10:00h in Hacks & Tips by

Whether you've been kicking ass your job for twenty years or you are just starting out a new career we have some simple, effective, easy tricks you can do to increase your work productivity. This article will be best for those who feel like there is not enough time in the day, always feel behind, are feeling stressed and / or just want to get more out of their work day.   Keep your heads up guys, we're about to open up a can of knowledge on ya. How To Increase Work Productivity   1. Take Breaks Say what??? Yes. Believe it or not but if you try to work 8, 6, even 3 hours straight you will make mistakes. You will get drained. No human can be as effective as...

19 Mar

Posted at 10:00h in Hacks & Tips by

So you noticed some web traffic or maybe a dip in traffic orrrr maybe no traffic at all. Either way, you look at it you know organic traffic has value but what is it really worth to you? So what if you have 100 website visitors in a day -- what did your brand get out of it? As it stands you're paying for the domain name, hosting, the content, maybe even marketing to get them there. So what is the true value of organic traffic? And I answer...

17 Mar

Posted at 11:52h in Hacks & Tips by

Today get your pen and paper ready because I’m about to share 3 free tools that save you time, money and most importantly drive results. Our agency loves sharing new technology and hearing about new tools that companies are using to make their work life easier. If you have a recommendation please feel to share it with us. We’ll continue to do the same. Keep reading to find 3 free work tools we share with our clients. Free Tools to Make Work Life Easier 1. Lastpass How do you keep track of your username and passwords? If you are about to tell me an excel sheet, please allow me to share with you a better way. Lastpass.com Look it up. Download it. Live it. LastPass is an online web extension...

16 Mar

Posted at 10:00h in Hacks & Tips by

We’re going to play a game. All you have to do is be 100% honest. You ready? Okay. Raise your hand if you have a Facebook account. Good. Raise your hand if you have a YouTube account. Interesting. Raise your hand if you have a Pinterest account. Now we’re getting somewhere. Raise your hand if you have a Myspace account. Hmmm…okay, now the million-dollar question. Raise your hand if you have an email account. Excellent. Is Email Marketing Worth It? The fact is EVERYONE has an email. Everyone. Whether it’s personal or from work. You have an email. Guess what, you’re not alone. Your consumers have emails as well. You can’t even buy a cup of coffee anymore without the cashier asking for your email. It’s everywhere. It...

14 Mar

Posted at 10:00h in Blogs by

George Carlin had a joke that went something like this, "Most people just work hard enough not to get fired and get paid just enough money not to quit." This is the world we live in for a good portion of Americans. You need to work to live. It's not always possible to have that dream job. Sometimes a job, is just that A JOB. But at what point should you hold your ground? At what point should you tell your boss to shut up? Now I know what you're thinking, some bosses out there deserve to hear this on the daily right. When To Tell Your Boss To Shut Up We're going to cover three methods of getting your point(s) across. Each one will escalate in risk...

13 Mar

Posted at 10:00h in Blogs by

Within the past year everything web designers, marketings, online websites knew to be true changed. A new algorithm came out of the depths of search engine hell screaming "The time to mobilize your website has come."   Millions of websites took a huge hit in SEO because they didn't hear the screams, they didn't realize the full impact of this update. Meanwhile, millions of other websites dropped top dollar to be mobile optimized. You couldn't talk to a decent web designer and not have a section included about being mobile friendly. The fear was everywhere. Mobilegeddon has arrived and every website was a target.   But in the end, what did Mobilegeddon do to your brand? Keep reading to find out. What Mobilegeddon Did To Your Brand 1. Your Twitter...

12 Mar

Posted at 10:00h in Blogs by

I can write you a million word essay about how YouTube Marketing is the way of the future. I can have links, case studies, even design awesome YouTube images to get points across. However, if someone to film a 30-second video on the subject matter that would instantly knock out my million word essay in the eyes of consumers. Visuals, especially video are a must for any marketing strategy. Search Engines like Google LOVE IT when you're popping out video after video. In terms of PPC Campaigns marketing on YouTube is a freaking gold mine. But did you know Fake YouTube Views Are Costing You MONEY? Why Would Anyone Have A Fake YouTube View?   For starters, most videos on YouTube have at least one fake view. It's pretty...

11 Mar

Posted at 10:00h in Hacks & Tips by

Fast. Simple. Quick. In some situations we humans don't want to be associated with those terms, but when it comes to business, online marketing, and making money the faster the better right? Well, kind of. We are adamant about long term strategies when it comes to marketing. However today, we are going to please those instant gratification seekers. Today we are going to share Fast content Amplification Triggers that either boost SEO or / and engagement. You ready? Of course, you are let's get to it. 3 Fast Content Amplification Triggers 1. Leave A Comment BOOM! Did I blow your mind yet? I will. Every piece of content you create whether a blog, social post, video, Instagram image, whatever it is if you want prospects to respond to...

10 Mar

Posted at 10:00h in Blogs by

One of the scariest feelings for webmasters is having their site penalized by search engines like Google. The sad reality is a lot of webmasters are not on top of monitoring this activity. They are the signal line of defense and have so much going on and very few have higher ups who monitor them. So when things go wrong it's not always easy to notice right away there is a problem. Often times no one notices an issue until the monthly reports come along and the marketing team sees a dip in traffic. It looks like Google has penalized your site. So what's next? What do you do? Why Would Google Penalize My Site?   Google at times is kind of an a-hole. There I said it. The...

09 Mar

Posted at 10:00h in Hacks & Tips by

There's an old saying that goes something like this, "There's no such thing as easy money." This statement sadly isn't entirely true. Today I'm going to share with you a simple way to make money online. This was is going to give you some extra income, it'll have your competition literally paying you every time they visit your website, and overall this method is freaking easy to setup and collect on. Let's dive into  How To Make Easy Money With Google Adsense. What is Google Adsense? Google Adsense is owned by Google. It's a small bit of code you place on your website that tells Google bots to crawl your website and identify what your pages are about. From there, ads are placed on your website. Small time bloggers...

08 Mar

Posted at 10:00h in Hacks & Tips by

Until virtual reality takes over as our main source of discovering content, content will be King and drive search results. Specifically, blogs will determine the outcome and continue to do so for website rankings. But so what? Odds are you've been keeping to a steady blogging schedule. Or the very least have a newsletter that goes out every so often. What can you do to up your blogging game? How can you start blogging for SEO? All excellent questions. Today we're going to share 5 simple rules for you to follow to increase your SEO leveraging blogs. You ready? What Is Blogging For SEO? Free anything will always catch the attention of prospects.   A free guide, free t-shirt, free blog filled with valuable information. You name it. Slap...

07 Mar

Posted at 10:00h in Blogs by

Most people aren't fans of conflict. Most have good intentions and are just trying to get from Monday to Friday while creating some form of legacy.   Realistically most people don't go out of their way to create problems. The thing is, problems having a way of finding you no matter what. The water cooler chatter, the snarky social media remark, the F-U look on the way to the restroom. It happens. Despite there being a huge portion of society who don't care for this type of attention, there is an equally larger audience that has nothing better to do with their lives then find reasons to hate. It's ignorant. It's a waste of time. But is it really just business after a certain point? No. If You...

06 Mar

Posted at 10:00h in Hacks & Tips by

Ever wonder what those people on TV were talking about when they mentioned making over $2,000 online? Or maybe you did a Google Search one day surrounding, "Easy, Fast, Money" and saw these sites that claim they make bank every day, week and/or month. But how is that possible? You've seen these sites. They look dated. Their content appears thin. They have a ton of links and ads. How are they bringing in revenue? Good question. Today we're going to dive into how niche sites make passive revenue and how you can leverage this strategy for your brand. What is a Niche Site? A niche site is any website that is 85% more focused on one subject in EVERY part of their structure. This means the domain name,...

05 Mar

Posted at 10:10h in Blogs by

First off kudos on the recent visibility in the PR world. It's exciting, right? You build something or are in the news and now PR is following you. It's a solid way to grow your website traffic and authority. Not to mention build powerful links pointing back to your website. But what happens when you get some PR and they don't link back to you? This actually happens a lot to companies. What are you supposed to do when you get PR but No Editorial Links? Today we're going to figure out how to make a somewhat negative situation positive. What Is PR? For those who don't know, PR stands for Public Relations.   You see PR News all the time when you're on Facebook or even just surfing...

04 Mar

Posted at 10:00h in Blogs by

Automation is such a sweet word. Just hearing the word touch air as it escapes my mouth gives me that happy chill. Okay, too much info? Maybe. If you can automate parts of your business, why not? It'll save you time, money, energy and the big theory is having all that freedom will give YOU more time, money and energy to run your business and focus on other important factors in your life. But when it comes to citations, is automation the best way to go? Insert scary music. Let's find out...

03 Mar

Posted at 10:10h in Blogs by

Marketing on Facebook is a MUST. It is the largest social internet platform out there and offers a ton of resources for users, brands, and marketers. For a few months there Facebook was releasing new feature after new feature. Right now there are features in beta testing that with any luck in our time we will get to play with. One common question we come across is data. Data is everything. Being able to understand it is a must. But what happens when your Facebook data and the rest of your data ie. Google Analytics don't sync up. If you've ever seen the backend of Facebook stats you know, it's not that user-friendly as we wish it could be. 3 Reasons Why Your Facebook Data is WRONG 1....

02 Mar

Posted at 10:00h in Blogs by

Today I'm going to share with you a dirty unknown search engine secret that impacts EVERY WEBSITE online. When I say EVERY WEBSITE, I mean EVERY WEBSITE. It has to with search engines being biased. What does that mean? How does that impact your business? And how can you stay ahead of the curve so you're website has a fighting chance against the internet bias. Be warned, you may think in this day and age of our great nation things are equal and fair but today we are going to break those illusions and reveal the truth about the web. What Is Search Engine Bias? You know when you jump on Google to find a place to get awesome Thai food and you start typing, "Awesome Thai F---"...

01 Mar

Posted at 10:48h in Hacks & Tips by

You're looking to amp your marketing and you're not too sure where to start but you noticed your competition is killing it all over social media. What does that mean for you? How can you get in on that? If only you had their blueprint to success -- imagine what doors that could open. Today we're going to talk about how to break down your competition to create a marketing plan of attack for yourself. How To Do A Competitor Analysis In Under 30 Minutes 1. Look At What They Are Producing You only have a limited amount of time and aren't on board to spend a ton of dough doing an SEO Audit on a competitor. No problem -- I have the Free 99 solution for you. Jump...

29 Feb

Posted at 10:11h in Hacks & Tips by

Some of the best content online is in the form of Podcasts. To produce a Podcast seems in easy, right? You just talk for a bit and throw it online. When you get to the nitty gritty of it, you realize you MAY need to audio gear around $50, the files need to live somewhere, and if you'll need to get over stage fright. The feeling you get when you know people are watching. In this case, being recorded can mess with some people's minds. Unlike blogging, Podcasts aren't everywhere. The content is limited. Today we're going to talk about how a business can leverage Podcasts. How to Get More Reach Out Of Podcasts   1. Sponsor Another Podcast You actually don't have to create a Podcast to have a...

28 Feb

Posted at 12:04h in Hacks & Tips by

Your target keyword is probably already being dominated by a few big players on the internet. To get in on the action you need time, resources, money. All of which you're open to trying but you're looking for a solution NOW to get you ahead. I'm going to share with you a trick that impacts your website, online presence, keywords and in some cases even boosts traffic by over 30%. It's called Geotagging. What is GeoTagging? Think of the internet as a vast wasteland of content. It's never ending. Always expanding. Each day more and more content is dumped in the viral pit. To make the user experience a bit more pleasant search engines like Google crawl the internet and try to index every page they come across. Indexing...

27 Feb

Posted at 10:00h in Blogs by

As you scroll through Treehouse 51 you’ll notice how much we mention data being the equivalent of gold. With it, you can make huge moves, save money, and get a head of your audience. Without it, you’re flying blind into a jet fight without any ammo. It’s a scary thought, however, we still brands who don’t have the proper tools in place (if any at all) to capture data. Which comes to our million-dollar question, when is it time to update your marketing strategy? 3 Signs it’s Time To Update Your Marketing Strategy 1. You have no reporting in place If you’re creating content and/or spending money on marketing and don’t have reporting tools in place you’re throwing away your money. You need to be able to measure every...

26 Feb

Posted at 10:00h in Hacks & Tips by

Who doesn't like FREE? I sure do. Slap free in front of almost anything and it instantly gives off that "come hither" look. Top Search Engine in the USA is Google. Our society relies on its platform. Google gives away so much FREE stuff it's hard to know what's worth it and what's not. Well...

25 Feb

Posted at 09:50h in Blogs by

Finally, Facebook has rolled out options to digitally reflect the scope of our emotions. Now users have the option to leave sad, meh and even angry emoji’s. This is the closest we will get to Facebook providing a thumbs down button. Give it a couple weeks and you’ll see these emoji’s all over posts. How will these emoji’s impact you? How will an "angry" emoji impact your SEO? The theories are already starting to be shared, read here to discover the most likely turn of events based on passed Facebook data. How Will Facebook’s Emoji Status Impact You? SEO Rankings Will Take a Hit SEO stands for search engine optimization. Search engines want you to provide valuable content and make sure the user experience is the best it can...

24 Feb

Posted at 10:00h in Hacks & Tips by

We live in a world where if we don't see the results within fifteen minutes whatever you're doing is NOT WORKING. Our society demands these returns 24/7. The sad fact is if you can deliver on these, someone else will at a cheaper price. Okay, now that I scared you into reading this,  let's look at bad SEO Hacks you need to break to make money. Ready? 3 Bad SEO Hacks You Need to Break To Make Money 1. Keyword Stuffing   Don't pretend like you don't know what this. We are all guilty of keyword stuffing. ALL OF US. Here's how it works. You think if you rank for a certain keyword you will drive sales through the roof. I see that glimmer in your eyes. There's no lying here....

23 Feb

Posted at 10:00h in Hacks & Tips by

Between refilling at Starbucks and catching up on The Walking Dead you really don't have the time you wish you had to schedule meetings. Obviously in order for your lights to be kept on you have to set up meetings here and there but the entire process is mundane. If only there was a simple, better freaking way, to schedule meetings. There is guys. Today I'm going to share with you a FREE tool to schedule meetings. I have no affiliations with this tool whatsoever. We do NOT get a cut for mentioning them. Today is just about spreading value to our fellow brothers and sisters who are looking for a rad tool to save time. Yeah, spoiler alert -- we're all about spreading value :) How...

22 Feb

Posted at 10:05h in Blogs by

This weekend Google announced they were taking away the right sidebar where PPC Ads have notoriously lived. What does this mean for businesses and marketers? Supply and demand folks. The supply just got cut in half. Demand for those spots will skyrocket. Keep reading to learn more about the End of PPC as we know it. What is PPC? For those who don't know, PPC stands for Pay-Per-Click. These WERE ads you would see all the time on the top and right sidebar of search engine searches. In attempt to be more "mobile friendly," Google is axing the right sidebar meaning the only spots up for grab are the top portion. Does PPC Work? Yes. We've seen the right long tail keyword bring in a crazy amount of...

21 Feb

Posted at 10:01h in Hacks & Tips by

Do you remember when  pagers came out into the market? Everyone needed one and back then they weren't as expense as a new iPhone but they definitely could set you back a few bucks.   In the business world, how many things have you bought that have become outdated? Yes, you can write this off on your taxes and salvage what you can from it, but what about the rest of the year? Do you just lock it up in the office closet and forget it? Do you toss it and move on to the next big thing? Today we're gong to talk about Thumb Drives. Thanks to the cloud they are slowly becoming dated technology. After you read this article you'll have a couple ideas on how...