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5 Risky Blackhat SEO Tactics We Still Use Today


I get it, your business isn’t where you want it to be and you’re at the point where you’d try just about anything to give it an edge.  But now things have gotten so out of control (or are about to) that you don’t know what’s right or wrong anymore. All you know is you rolled the dice and saw a payoff. Kudos on getting this far.   Today we’re going to discuss risky Blackhat SEO tactics brands still use to this very day because despite the risks…they tend to work.

5  Risky Blackhat SEO Tactics We Still Use Today

1. Article Spinning

Article spinning is the art of taking one piece of content and using a software to rewrite it and make it appear 75% or more different. Once the article is spun you take said content and share it across Web 2.0 Properties (ie other sites like Tumblr) and include a link that points back to your site.

This does a couple things for you — the first links. Links a must for every brand out there. Without them, you will not rank. The next up, exposure. The more places your brand is mentioned the more exposure you get.

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THE RISK: Some brands have gotten away with taking OTHER People’s Content and spinning it as their own. This is plagiarism and depending on who you do this to you could face legal penalties.

TIP: If you’re going to do this, spin your own content.

2. Paid Links

Like I said before links are a must for every brand out there, but how the F are you supposed to compete with a brand that has over 1,000 links when you’re barely starting out? You can buy links. However, Google’s top dog Mister Matt Cutt points out these types of actions are easy to spot and penalize.

THE RISK:  Watch Matt Cutt explain the pitfalls of Paid Links.

TIP: If you want to get around this spread the links out over time.

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3. Spam Comments  

Ugh, God do I hate spam comments. However, there is no escaping them. At one point or another, you will be spammed by bogus comments. The thing is, for the short time they live on a website your brand can get link juice pointing back to them.

RISK: Spam enough websites and you can be reported and blacklisted. If this happens to your site, you’re screwed until you correct what you did — which may be impossible for some situations.

TIP: If you’re going to spam sites, do them on sites that are at least relevant to your niche.

4. Keyword Stuffing  

We are all victims of using one too many keywords here or there thinking it’ll pay off. And actually, sometimes it does. You can’t blame us. If you see results you want more. It happens. Keyword stuffing regulations have gotten a bit tougher as of late so be careful.

RISK: Let’s say you’re running a PPC Campaign and have overstuffed your landing page with too many keywords — you could be throwing away money on keywords that don’t mean jack to your bottom line.

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TIP: Never use a keyword more than 5 times per 1,000 words.

5.   Duplicate Content

As tempting as it seems, don’t copy another persons’ piece of content. If you do you will get caught. You will get dinged.


TIP: Put a spin on content you admire. Make it fresh. Update it. Make it yours.

-Treehouse 51

PS.   Blackhat SEO will never die. The reason why is because IT WORKS. It may be shady, but when it brings in revenue who cares? Well, maybe guys. Blackhat SEO comes with tangible risks that can also cost you money. Take a look at your marketing, let us know if you need help on what to do next. Explore our website for more tips, tricks and guides you can leverage today.